Succinctly put, what a futurist does is to, ‘build the capacity to see the implications and meaning of change’.
Of course, there are more impressive definitions than this one but for us in TomorrowToday, this is the one that makes sense and is easy to both explain and understand.
We say “we need innovation”. But what type of innovation do we actually need? Earlier this month, Keith Coats and Graeme Codrington from TomorrowToday Global visited and presented at the Dubai Expo. It was billed as “the greatest show on earth”, and it didn’t disappoint – once you understood what it was trying to do.