The “Myth of the Mix”

E-ZINE ARTICLE, FEBRUARY 2006 Sign up for free e-zine at: http://www.tomorrowtoday.biz/newsletter/index.htm Dr Billy Coop Classic marketing courses still use the traditional marketing mix, or 4 Ps, as the basis for teaching. The critical question, however, is this:...
All the seeds in the world

All the seeds in the world

The New Scientist of 12 Jan 2006 reports that The Global Crop Diversity Trust, together with the Norwegian government and a global consortium of nations is planning to create a “Doomsday vault to avert world famine”. The Norwegian government will hollow...
Patterns in the data

Patterns in the data

This was just too good to leave as e-mail mass-mailing humour… Year 1981 1. Prince Charles got married 2. Liverpool soccer Champions of Europe 3. Australia lost the Ashes 4. Pope shot Year 2005 1. Prince Charles got married 2. Liverpool soccer Champions of...