Why I Tweet

Why I Tweet

Yesterday marked my 10,000th tweet sent (bizarrely it was a tweet commenting on the fact that Penguin have finally joined the digital age and published my books on Kindle – 10,000 tweets, 4 years of asking, but now finally done!). I have been a member of Twitter...
The Elevator is Out of Order

The Elevator is Out of Order

I loved Seth Godin’s post this morning, it was the validation I have craved for quite some time.  Ever since I started my own practice I have been asked “what is your elevator pitch?” to which I respond “I don’t really have one”.  And despite all of the pressure I...