Last week I presented to the Proctor & Gamble Alumni Chapter in Geneva. The chairman for the event was Kevin Roberts the worldwide CEO for the advertising company Saatchi & Saatchi.
In one of his comments he said something brilliant.
He spoke about this being a VUCA world. It is can be seen as:
or you can see it as
The truth lies in how you think about it.
If you want to know more about this VUCA world speak to me about my latest presentation Brave New World and I will show you why this is a Vibrant, Unreal, Crazy and Awesome world.