Make things Beautiful

Make things Beautiful

So you have a territory of differentiation. But more often than not, you won’t be alone. In fact, chances are that your segment is heavily commoditized – unless you are a luxury brand, of course. Why should this be of interest? Let me try and explain this through an...
Working in intensity

Working in intensity

How are you, Joe? I am SO busy. There is so much going on. I can’t wait for this busy time to be over and we must get together for some lunch and a catch up. Three months pass……. How are you Joe? I am SO busy. When will it be a quieter so we can meet? I don’t know...
Trust and Leadership

Trust and Leadership

Michael Argyll was one of the best-known English Social Psychologists of the twentieth century. The eminent professor of psychology at Oxford University authored or co-authored over 44 books. As an academic he is best known for his studies on happiness and...