Graeme recently shared this video from Alberta Tech’s take on this topic – it’s a good conversation starter, and the type of video you can share with your team, and your kids, as a great conversation starter on AI art, deep fake videos, and AI-generated content.
The short video offers a very human take on this question. It’s witty, unsettling, and shares a personal journey through the murky ethics of generative AI, from harmless LinkedIn experiments to deepfake scams and AI influencers.
Whether you’re leading a team, building a brand, or shaping strategy, this video is worth your time. It captures what many of us feel: excitement, discomfort, and a need for discernment
Pair it with Graeme’s ‘From AI to IA keynote’ and you’ve got a meaningful place to start with how you implement AI in your strategy and culture.
Here’s a brief overview of what our ‘From AI to IA keynote’ offers leaders and your teams.
- What’s all the hype about – intro to ChatGPT and other Generative AI tools
- What Generative AI actually is, and why it’s NOT actually AI
- Use cases of ChatGPT in the workplaces
- Limitations and concerns, and what to do about them
- Using ChatGPT to enhance innovation
This session cuts through the noise and hype to help your team understand what AI apps actually do, how they work, and – crucially – when to use them, when not to, and how to turn them into intelligent assistants that truly enhance your work.
Further reading AI-literate leadership:
Let’s stop asking if we should use AI. The better question is: how do we use it wisely, ethically, and intentionally?
Contact us if you’d like more information on how our team can help you with this.

