About the only reason to pay for a premium TV subscription these days is live sport. If you’re a fan, you’ll know the value of live sporting events. But come with me to the future – hopefully not too many years away – when live sports include a variety of immersive technologies that help us, passionate supporters, to get even closer to the action, experience being “in” the action, and being able to choose our own point of view during the game.

The future of live sports broadcasting must surely be immersive and experiential. Wouldn’t that be a brilliant way to watch the World Cup?

Graeme Codrington, is an internationally recognized futurist, specializing in the future of work. He helps organizations understand the forces that will shape our lives in the next ten years, and how we can respond in order to confidently stay ahead of change. Chat to us about booking Graeme to help you Re-Imagine and upgrade your thinking to identify the emerging opportunities in your industry.

For the past two decades, Graeme has worked with some of the world’s most recognized brands, travelling to over 80 countries in total, and speaking to around 100,000 people every year. He is the author of 5 best-selling books, and on faculty at 5 top global business schools.


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