A number of years ago, our team wrote a short white paper on nine business reasons to take green issues seriously. You can read and download it here. We still believe this. The recession has meant that environmental issues have been put on the back burner by some customers and consumers, but we still think that the trend is clear into the future: being more ethical, being more environmentally friendly and being more green will be a good thing.
In this video, Graeme Codrington outlines some key reasons to take the environment seriously.
This video of Graeme Codrington was recorded by our good friends at Your Business Channel as part of their ongoing work to capture the best business insights in video format. See more video at our TomorrowToday TV channel.