Aiden Choles has written a great article on corporate connections, branding your emotional intelligence and getting the most out of your employer brand. Its available at www.mba.co.za.
Emotional Connections
by Graeme Codrington | Jun 11, 2006 | Archive | 5 comments
Nice one Aiden
While I disagree that EI can be learned, I do think many who already have some degree of EI can enhance what they have. I have yet to see someone who is an ESTJ who can emphathize with his audience. He cannot “get” what the audience wants or needs to hear because he cannot imagine himself as the audience. He probably spouts information with no boundries to what is relavent, starting with the a complete history of the subject, all the way to the present time. By the time he gets to what the audience needs or wants to hear, there is little or no time left. Or, in another instance, he may have specific information that is relevent, only because the situation requires it. But what does he do? He gives a bare-bones presentation. Either the recipient “gets it” or he doesn’t.
But maybe I’m being a little unfair. After all, the statement made could have been a generalization. Also, I don’t claim to be an expert on the subject, only speaking from my own experience.
I would be curious to know what types of companies would be attracted to this idea of finding out who in the company has a high EQ (as I call it) and what they would do once that is done. I’ve heard that some companies do use the MBTI or others. People who take it, like it, from what I have read, but they wonder what good it does, and I wonder what use of it the company has made (or attempts to make) of it.
It seems there are others who share the idea that EI can be learned.
others who share the idea that EI can be learned
While I disagree that EI can be learned, I do think many who already have some degree of EI can enhance what they have. I have yet to see someone who is an ESTJ who can emphathize with his audience. He cannot “get” what the audience wants or needs to hear because he cannot imagine himself as the audience. He probably spouts information with no boundries to what is relavent, starting with the a complete history of the subject, all the way to the present time. By the time he gets to what the audience needs or wants to hear, there is little or no time left. Or, in another instance, he may have specific information that is relevent, only because the situation requires it. But what does he do? He gives a bare-bones presentation. Either the recipient “gets it” or he doesn’t.
But maybe I’m being a little unfair. After all, the statement made could have been a generalization. Also, I don’t claim to be an expert on the subject, only speaking from my own experience.
I would be curious to know what types of companies would be attracted to this idea of finding out who in the company has a high EQ (as I call it) and what they would do once that is done. I’ve heard that some companies do use the MBTI or others. People who take it, like it, from what I have read, but they wonder what good it does, and I wonder what use of it the company has made (or attempts to make) of it.
It seems there are others who share the idea that EI can be learned.
others who share the idea that EI can be learned
Hi Dragon,
Your comment has been on my midn and I want to reply. I first however, want to read the article you refer to before adding stuff to the covnersation. Will comment soon.
Hi Dragon,
Your comment has been on my midn and I want to reply. I first however, want to read the article you refer to before adding stuff to the covnersation. Will comment soon.