The patent dispute between Creative and Apple over the music navigation system on portable players is old news.
Creative boss Sim Wong Hoo has told the BBC he plans to “pursue aggressively” a US patent it owns on a system used to navigate music on digital players.
But the release of the Zen Vision: M is sure to churn it up even more, especially when it’s clearly got an ‘iPod look’ happening all over it.
I can’t help but wonder how much energy, time and money is being used every minute in the entertainment industry ‘legal wars’? If it’s not the copyright issue, or the illegal copy issue, then it’s the patent issue. Could it be that more money could be saved by hiring fewer lawyers and replacing them with leaner, cleaner and more relevant business models?
For commentry on an interview between Sim Wong Hoo and BBC click here