The evolution from the first 19-second YouTube video 20 years ago, to a global media revolution today, demonstrates how seemingly minor innovations can fundamentally reshape industries and behaviour patterns.

For senior executives navigating complex organisational challenges, this week’s 5 resources from the TomorrowToday team will help you spot hidden innovation opportunities and give you practical tools to turn good ideas into a lasting competitive advantage.

 

🔄 Can you match the leader with the quote they gave on change? – Pope Francis, Queen Elizabeth II, and Jimmy Carter.

  1. “Let us not be afraid to say it. We want change. Real change. Structural change.”
  2. “Religion and culture are much in the news these days, usually as sources of difference and conflict rather than for bringing people together.”
  3. “The bond of our common humanity is stronger than the divisiveness of our fears and prejudices.”

You’ll have to listen to our latest Elephant in the Boardroom podcast episode to see if you got that right…

In this episode, Graeme and Dean also chat about what they’ve been noticing in the world these last few weeks and unpack the forces leaders are ignoring — from youth frustration to climate protests. Listen here…

 

🌍 HR Leaders, This One’s for You…

Graeme Codrington is speaking and running a workshop at the upcoming HR World Summit on 20–21 May 2025 — a must-attend for anyone shaping the future of work. First, check out what Graeme has to say in his LinkedIn post here — then head to hrworldsummit.com for the full details and to register.

🎟️ Use the promo code CODRINGTON-35 for 35% off a single ticket or CODRINGTON-2-FOR-1 for a two-for-one deal: Register here.

 

🧠 From Elephants to Algorithms: A 19-Second Revolution.

Twenty years ago, YouTube quietly began with a 19-second video called “Me at the zoo”, a grainy clip of co-founder Jawed Karim talking about elephants. It didn’t look like a big deal then, but it opened the gates to a global shift in how we share ideas, tell stories, and spark change. Innovation often starts like that: small, scrappy, and easy to overlook.

If you’re wanting to explore new ways to spark real innovation in your team, we’d love to provide you with some building blocks to get the conversation started using our innovation framework. Drop me an email if you need more information. Watch here…

 

👍 What the Like Button Can Teach Us About Innovation.

This article from Harvard Business Review dives into the surprising lessons behind the “Like” button — from overlooked ideas to the courage it takes to push unconventional thinking forward. It’s a brilliant reminder that innovation often hides in plain sight. Take a moment to read it and see how it shifts your thinking.

 

🚀 Building a Culture of Success: Master the 7 Essentials for Ongoing Growth!

Success in today’s world depends on building a culture that fosters ongoing growth and development. This requires a strategic approach that unites teams, nurtures curiosity, and holds leaders accountable. Our Full Blown Innovation framework helps organiations create the right environment for continuous success by focusing on 7 key essentials.

 

Transform Insights into your Strategic Advantage

The resources shared today represent starting points, not final destinations. To convert these concepts into tailored organisational strategies, we invite you to schedule a Strategic Innovation Session with our team.

During these focused engagements, we’ll apply our Full Blown Innovation framework to your specific market challenges and organisational context, delivering actionable pathways for innovation and a sustainable competitive advantage.

Contact us now if you’d like to schedule a call.

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