Parenting is a tough gig at the best of times. During Covid it’s even harder, especially for parents with children at school. It’s clear already that 2021 is going to be another year full of school disruptions, and parents are going to struggle with this. A lot.

Companies that employ parents need to take these disruptions into account when engaging with their staff. More than merely acknowledging how tough it is, we believe that companies that actively support parents will reap the immediate rewards of increased motivation and contribution, as well as long term rewards of loyalty and improved company culture.

With this in mind, our team is going to focus on developing resources for parents and for companies that want to assist parents during 2021. We have been developing resources for parents for a few years, including Graeme Codrington’s best-selling book, “Future-Proof Your Child“, Keith Coats’ book, “Everything I Know About Leadership I Learnt from the Kids” and resources available at our Future Smart Parent website.

In 2021, we are going to focus on resources to help parents – and their children – through disruption.

Watch a short video here to give you a taste of what we have planned. 

If this sounds like something that will be useful to you, please can you help us by taking 3 minutes to complete a quick survey by clicking here?  We are putting the final touches on a set of resources for you, and your input will be hugely valuable to us. Please do it now – we really would appreciate it.

Please also feel free to drop our team suggestions or requests for these parenting resources. We’ll send you more information soon on how to access them.

For now, as schools may open, or maybe stay closed, or offer some sort of hybrid education in the first quarter of 2021, make sure you let parents know that you’ll support them. It will mean the world to parents that you think about what they’re going through right now, while providing encouragement and assistance where possible.