Is this a world first? Stonyfield Farm has a Chief Blogger – mainly charged with connecting with clients. Read the BusinessWeek story on her, here.
Blogs are coming – no doubt. BusinessWeek’s current edition has blogs as the front cover. “As big as the printing press…” is their view. Get on board, before you lose out.
Also read BusinessWeek’s blog site (blogspotting) about Who should blog at a company.
And, PS – thanks for reading our corporate blog. Link to us, and come back soon.
Cool Job Titles: Chief Blogger
And don’t forget the best one of all CBO, Chief Blogging Officer!
Tris Hussey is the Chief Blogging Officer for Qumana Software and Managing Director of Qumana Services. He can be reached at tris AT qumana DOT com or tris AT trishussey DOT com.